In 2013, during my time at Disney Interactive, I had the idea to pitch a Disney Princess themed action game. The premise featured our heroines becoming the heroes of their own stories. I drew inspiration from classic arcade fighting games and came up with a set of reimagined princesses. To gauge interest, I posted them online and overnight they went viral, hitting the front pages of sites like Buzzfeed, Kotaku, Polygon, MTV, and Capcom themselves.
